This toning and strengthening system will help keep your blonde brighter and healthier.
This purple shampoo has ultraviolet pigment and Triple Acid Protein complex to tone, strengthen and brighten all in one for a brighter*, stronger** blonde. The ultraviolet pigments help to preserve blonde hair color between appointments by keeping undertones at bay.
If you're blonde, purple shampoo should definitely be a regular part of your haircare routine. Learn more about how and when you should be using purple shampoo.
*After using the system twice a week for two weeks
**System vs non-conditioning shampoo
How to Use: Use as a complete system with Color Extend Blondage Conditioner. Wearing suitable gloves, apply to wet hair, lather and rinse well. Repeat if necessary. For maximum benefits, leave second lather on 3-5 minutes. Rinse. Follow with Color Extend Blondage Conditioner.